Generative Engine Optimisation

SEO has changed. Has your strategy?

Optimise for visibility in AI Overviews, Generative Search, and LLM responses - not just rankings.

Google isn’t just ranking results. It’s writing them.

We help your brand get chose, cited and surfaced by the AI tools shaping the new search era.

Search isn’t a list anymore. It’s an answer.

Most SEO agencies are still chasing keyword rankings and blue links. But Google, ChatGPT, and Perplexity now summarise results — and choose their own sources. If your business isn’t referenced by these tools, your content is invisible. Traditional SEO doesn’t cut it anymore.

AI Overviews now steal 50%+ of searcher attention. Where’s your brand showing up?

Our solution - The GEO Guide
Introducing the GEO Guide: Generative Era Optimisation

We help you adapt to the biggest shift in search since Google launched by making sure your content feeds the algorithms that write the answers.

Here’s how we do it:

LLM - optimised content
We create content that’s structured, trusted, and citable by Large Language Models.

AI Overview targeting
We format and optimise content specifically to appear in Google’s AI Overviews.

Generative search visibility audit
We assess where (and if) your brand appears in Perplexity, ChatGPT, Gemini, and beyond.

Sourceability engineering
We use schema markup, entity linking, and structured formatting to increase the odds your brand is cited by AI.

Multichannel search monitoring
Track performance across traditional SERPs, GenAI tools, and conversational search interfaces.

From ranked to referenced.
From clicked to chosen.

With GEO, you don’t just chase traffic - you shape the answers users see.

  • Be featured in AI-generated responses

  • Increase trust by becoming a cited source

  • Future-proof your content for AI-first search behaviour

  • Win visibility even when users don’t click

This is for you if…

  • Your traffic from organic search is flat or falling

  • You’re tired of chasing rankings that don’t drive results

  • You want your brand to show up in AI answers, not just search pages

  • You believe content should convert, not just exist

  • You’re ready to lead, not lag, in the AI search era

FAQ

Is this just SEO with a fancy name?

No. GEO addresses the fundamental change in how search engines present results. We optimise for citations in AI-generated content, not just SERP listings.

Do I still need traditional SEO?

Yes - but it’s not enough. Think of GEO as the next layer: it builds on traditional principles, but aligns with how modern search tools actually use your content.

Will this help my content appear in ChatGPT or Perplexity?

That’s the goal. We engineer your site and content to become more ‘sourceable’ - increasing your chances of being referenced in AI-generated responses.

Your competitors are still ranking. You could be the one getting cited.

Request your free GEO Audit today and see how your brand appears in the age of AI search.