Stacked digital books, with the top one titled "The AI handbook for growing businesses" by Qtter Labs, featuring a man working on a laptop on the cover.
Pink line art illustration of a cat lying on a crescent moon, surrounded by a circular border with the text '* SALE*S * BRANDING* *BRANDING* *BRANDING* *BRANDING* *BRANDING* *BRANDING* *BRANDING* *SALES* *BRANDING*.

Our Resources

Whether you’re concerned about SEO or looking at branding, Google shopping visibility or your digital marketing strategy, we’ve got a guide to help. Our resources offer practical knowledge, along with data driven insights to elevate your efforts and achieve your goals.

Cover of a digital marketing strategy guide titled 'The ultimate guide to elevating your digital marketing strategy' by Glitter Labs, featuring a woman working on her laptop in a modern, minimalist setting.

Digital Marketing Guide
This comprehensive guide is tailored for business owners and marketers like you who want to supercharge their digital marketing efforts.

A colorful book cover titled "On-page SEO guide for content writers" by OTTER LABS. It features a man in glasses and a denim jacket working at a kitchen counter.

SEO Guide
Don’t let your website get lost in the crowd. Download our SEO fundamentals guide today and start optimising your way to success.

Cover of a guide titled 'Generative Engine Optimisation: AI SEO guide' by GTTR Labs, featuring a graphic with two women in conversation and a unicorn logo.

GEO Guide
From ranked to referenced. From clicked to chosen. With GEO, you don’t just chase traffic - you shape the answers users see.

Book titled 'Google Shopping for Ecommerce Businesses' by Otter Labs, featuring an image of a woman working in a clothing store on the cover.

Google Shopping Guide
Perfect for ecommerce business owners, marketing managers, and digital marketers who want to harness the full potential of Google Shopping to increase their visibility & sales.

A colorful printed booklet titled "Branding your Business: Where to start" from Otter Labs, featuring a woman working on a computer in an office setting on the cover.

Branding Guide
This guide is designed to help you understand the fundamentals of branding and provide you with steps to build a brand that resonates with your target audience and sets you apart.

Cover of 'The AI Handbook for Growing Businesses' by Otter Labs, featuring a man working on a computer, with colorful graphics and branding elements.

AI Guide
Unlock practical ways to save time, win more clients and work smarter - without needing to be a tech expert. This guide was created for founders, marketers, and growing teams who want real wins - not hype.

A rocket launching from a colorful mountainous landscape with floating planets and abstract shapes in the background.

Content Matrix
Discover the secret to a well-rounded content strategy with our Otter Content Marketing Matrix! This powerful tool will help you strategically plan and execute content that resonates with your audience at every stage of their journey.

SEO Basics - 3 Quick Wins
Ready to boost your website's SEO and enhance your online presence?
In this video, we're sharing three quick wins that every business can implement right away. From optimising your website structure to crafting compelling meta tags, these strategies will set you on the path to SEO success.